AboutRedlands.com Reader Profile

  • Our audience is comprised of business owners, educated community members and professionals.

    Approximately 50% of our subscribers have a house hold income greater than $100,000.

  • Sixty-six percent of all AboutRedlands.com readers are 45 years old or younger with 25% falling between the ages of 26-35.

  • Eighty-two percent have a Bachelor’s degree and 54% have a post-graduate education. Sixty percent are professional or managerial and 23% are executives, presidents or business owners.

Gender

  • Male 30%
  • Female 70%

Age

  • 18-35 36%
  • 36-45 15%
  • 46-55 23%
  • 55+ 11%

Geography

  • Redlands 81%
  • Loma Linda 9%
  • Highland/ San Bernardino 6%
  • Out of the area 4%

Source: *RPR Statistical Analysis, July 2008 *RPR is staffed with professionals that hold graduate degrees in the areas of: Business Management, Graphic Design, English, Photography, Fundraising, applied Psychology with expertise in community-based research.